PMC was a community resource for projection mapping (video mapping). Information on this website is out of date, as the editors are now at .

Adidas Guerilla Projection Mapping

Adidas Guerilla Projection Mapping
August 11, 2014 Projection Mapping Central

Guerilla projection mapping takes its roots from graffiti artists. Only there isn’t anything to clean up afterwards. A popular incarnation is to strap a projector to a car, and drive around town splashing pixels on unsuspecting buildings and pedestrians. Adidas’ latest ad campaign is a particularly well done example of guerilla projection mapping. Check it out!

leomessi